White and Off White Paint

Cool tones are great for opening up a space and adding brightness. In the right setting, they offer a crisp elegance, complementing modern homes and cool-toned decor schemes. These cool, stark whites blend beautifully with modern, minimalist furniture, and are also a great backdrop to show off hanging art.  

Cool whites are best suited in south-facing rooms which receive a lot of warm natural light as they can help to neutralise the warmth if you prefer a cooler look.

Soft whites with yellow undertones are great for warming up a room and bringing in a cosy atmosphere while still keeping it neutral. These creamy shades are a popular choice for north-facing rooms which don’t get as much light through the day as they help to boost the light coming in. Warm-toned whites can produce cosy, earthy walls and create an inviting atmosphere. They also make a great backdrop for simple home accessories and different textures.

When the light’s just right, you can opt for a neutral white. A staple for any home, pure white paint has no pigment meaning it reflects almost all the light that hits it, bouncing any natural daylight around the room to brighten it up. This makes it a great choice for small rooms that have natural light coming in, however it should be avoided in north-facing rooms because it can reflect the blue tones and make the room feel cold. A brilliant white is a perfect option for mixing various tones and colour temperatures. It’s a great choice to use on woodwork and ceilings as a complement to deeper off-white shades, or as a blank canvas for your preferred room style. 

White matt emulsion paint is a durable paint option for ceilings, and walls with high traffic areas such as kitchens and hallways. It comes in and high efficiency and opacity. It guarantees a flawless finish without streaks and stripes, making decorating easier than ever.

A white kitchen is an instant classic in any home, for the simple reason that white inspires a feeling of cleanliness and keeps one of the busiest rooms in the house feeling bright, spacious and timeless. 

For a north-facing kitchen in need of some uplifting warmth, a creamy Calla G503 works perfectly without too many yellow undertones to maintain that clean, airy feel. Or pure white Paper F497 paint can be a great option to keep the kitchen looking modern and pristine. 

Inject some colour with bright kitchen accessories and furniture for the perfect balance, or if you prefer an all-white kitchen, introduce different textures and patterns to ensure you keep depth such as marble worktops and glossy tiles for a contemporary kitchen haven.  

A white shade with grey undertones adds character and contains that elusive tonal mix of neither too warm nor too cool, meaning it lends a light and airy look to sunny spaces and doesn't feel cold in a north-facing room. Check out Seagull F496.

White may be a neutral choice however it’s anything but basic. An all-white bedroom is perfect for creating a serene and calm retreat while keeping it bright and airy. It’s ideal particularly for making smaller bedrooms look much more spacious too. White walls beautifully complement wood tones, adding a rustic feel so go for natural trimmings such as a wooden floor and furniture, and soft furnishings in grey will lend a softer touch and still be in keeping with the neutral theme. Try a warm white.

A white bedroom doesn't have to mean all-white everything either. If you prefer a bit more colour, start with a base of white walls and bedding, then introduce a handful of colourful accent pieces such as bright throw pillows or a patterned rug to help break up the white without overpowering the space. A crisp white such as White creates the perfect backdrop to showcase colourful furniture and graphic art. 

Create a sparkling bathroom with white shades of paint. The colour reflects light so white bathrooms always look clean, spacious and airy, perfect for a calming sanctuary. And it doesn’t have to look boring – bursts of colour, such as a shower curtain, rugs, towels, or even a patterned floor become instant focal points in an all-white bathroom. Brass accents give an immediate contemporary elegance to the room. Or go all white to maximise the space and add large mirrors to further promote openness. Try Paper F497. 

To achieve a cosy-looking bathroom, try mixing a creamy white like Lotus F448 with other warm neutrals like beige or a warm grey. Or opt for pastel colours like sage green and bring in dried flowers for a softly vintage effect. 

For a quick and easy refresh, use our Luja paint to paint over your existing tiles. For an instant oasis, add green houseplants to any white bathroom.

There are many different ways to create the living room of your dreams using white paint. The fantastic thing about white walls is the blank canvas it offers for you to create any style you like, and any colour scheme and furniture you go for is guaranteed to look stylish. Check out shades such as Wedding Shawl and Jasmine F503 for a warm canvas, or if you’d prefer a cool tone try Snowdrift L503. For a pure white backdrop, pick Brilliant White.

Whites allow you to be free with your decorating style, whether you want to incorporate art and photography, big prints or plush jewel-coloured sofas. Add elegant touches like vintage finds and an antique mirror to a shade like Tikkurila White for a sense of grandeur. Include wood panelling for even more style. 

For a soft and neutral look, try Japandi style - an eclectic mix of Scandinavian and Japanese interior style. The two styles married together create a peaceful and warm environment with a minimalist design featuring natural materials and neutral shades. Pair Paper F497 white walls for a clean, spacious room and choose furniture in neutral colours and natural materials like bamboo or wood for a living room colour scheme that will never go out of fashion.